Friday, May 9, 2025
  • About
  • Contact
  • Write for Us
  • Advertise
  • Privacy Policy
  • Disclaimer
  • HOME
  • Travel
  • News
  • Snippets
  • Quick Tips
  • Guest Columns
  • Videos
  • Editor’s Choice
No Result
View All Result
  • HOME
  • Travel
  • News
  • Snippets
  • Quick Tips
  • Guest Columns
  • Videos
  • Editor’s Choice
No Result
View All Result
The Traveller Trails
No Result
View All Result
Home Guest Columns

Consumer Behavior, Heritage Hotels And Way Forward

Heritage hotels provide a unique opportunity for tourists who seek old charm and simultaneous exposure to history, art, culture, and traditions. The high demand for this business segment will motivate the restoration of old heritage buildings and, hence, would significantly impact community-based tourism.

Dr Amit Sharma by Dr Amit Sharma
October 28, 2022
in Guest Columns
Reading Time: 2 mins read
A A
0
Consumer Behavior, Heritage Hotels And Way Forward
Share on FacebookShare on WhatsappShare on Twitter

By Dr Amit Sharma || Vice President, Abercrombie & Kent India || Expert Roster, UNWTO

With changing times, we have observed an interesting change in the scope of economic value within the tourism industry. With the entry of millennials into the consumer fabric, the “service-centric economy” is shifting towards an “experiences centric economy”. In recent times, the old heritage buildings (now heritage hotels) have become strong areas of attraction for consumers. Booking for such properties is high in demand.

It seems that clients have a great deal of inquisitiveness towards tangible and intangible aspects of such assets. Such old Heritage buildings in the Himalayas (now serving as heritage hotels/ boutique stays) carry hundreds of the epics of the bygone era of medieval history.

Heritage hotels provide a unique opportunity for tourists who seek old charm and simultaneous exposure to history, art, culture, and traditions. The high demand for this business segment will motivate the restoration of old heritage buildings and, hence, would significantly impact community-based tourism.

In India, sprawling from Himachal to Uttaranchal and further to the North East part of the country carry, the distinct feature of colonial India. The footprints of British architecture can be easily seen there.

Stories can be reimagined, anything from some hustle-bustle of Ladies and Lords, a few quiet teas and novel moments in the serenity of nature overlooking snow-clad mountains.

Clarkes Hotel, Shimla

Old pictures on the wall of these hotels narrate centuries-old stories and may take you back in time. Here, apart from the tangible part of the heritage, the charm lies in its intangibility.

Clarkes Hotel Shimla, Mary Budden Estate Binsar, Windamere Darjeeling and The Elgin hotel in Darjeeling, Nor-khill Gangtok are a few names to mention.

In South India, Goa the Portuguese and Dutch influenced heritage hotels are well related to this concept. A historian with a blend of storytelling skills can weave the story around the heritage buildings and a flow of events can be envisaged through the eyes of the listeners.

Demand for such kind of product curation is on the rise. Here lies the connection between intangible heritage and consumer behaviour.

Also read: Wellness Tourism: Options Galore in Himachal Pradesh

Another aspect could be the increasing trend of “sustainable tourism” as well as “experiential marketing”. In developing unique cultural tourism experiences, heritage hotels provide an opportunity for tourists who seek old charm and simultaneous exposure to history art culture and traditions.

The high demand of this segment of the business will yield the motivation to restore more old heritage buildings and hence will have a great impact to boost community-based tourism as well.

Tags: Consumer BehaviorHeritage HotelsSustainable Tourism
ShareSendTweet
Previous Post

Inspiring! Kullu Girl Ishani Scales Another Height

Next Post

Google Increases Workspace Storage To 1TB, Adds Merge Tags For Gmail

Dr Amit Sharma

Dr Amit Sharma

Dr Amit Sharma is Vice President Contracting & Product Development at Abercrombie & Kent. He has published various research papers on Sustainable Development related fields and also a speaker at supply chain management conferences and other events.

Related Posts

Unlocking Wild Food Plants Can Herald Culinary Tourism
Guest Columns

Unlocking Wild Food Plants Can Herald Culinary Tourism

May 11, 2022
Natural Farming Can Give New Footing To Tourism In Himachal Pradesh
Guest Columns

Natural Farming Can Give New Footing To Tourism In Himachal Pradesh

April 30, 2022
Guest Columns

It’s All about Sustaining in this Phase of Uncertainty

December 1, 2021
Guest Columns

Wellness Tourism: Options Galore in Himachal Pradesh

October 27, 2021
Next Post
Google Increases Workspace Storage To 1TB, Adds Merge Tags For Gmail-1

Google Increases Workspace Storage To 1TB, Adds Merge Tags For Gmail

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Jan 2024 Edition Download Now

POPULAR NEWS

  • Wild Flowers of Himachal Pradesh

    0 shares
    Share 0 Tweet 0
  • The 5 Best Offbeat Destinations To Visit In Himachal This Winter

    0 shares
    Share 0 Tweet 0
  • No Last Name On Passport? UAE Won’t Let You In

    0 shares
    Share 0 Tweet 0
  • An Insider’s Guide To Exploring The Greek Island Of Sifnos

    0 shares
    Share 0 Tweet 0
  • Six Amazing Holiday Destinations For Yoga Lovers In India

    0 shares
    Share 0 Tweet 0

BROWSE BY CATEGORIES

  • Editor's Choice
  • Guest Columns
  • News
  • Quick Tips
  • Snippets
  • Travel
  • Videos

About The Traveller Trails

The Traveller Trails is your gateway to meaningful travel exploration. Our passionate team is fueled by a love for adventure and a deep respect for our planet.

Quick Links

  • About
  • Contact
  • Write for Us
  • Advertise
  • Privacy Policy
  • Disclaimer

Connect

For PR Agencies & Content Writers: info@thetravellertrails.in

Follow Us

Facebook Youtube Instagram Linkedin

Copyright 2024 The Traveller Trails | Designed and Marketed by AK Network Solutions

No Result
View All Result
  • HOME
  • Travel
  • News
  • Snippets
  • Quick Tips
  • Guest Columns
  • Videos
  • Editor’s Choice

© 2022. Powered by AK Network SOlutions